On the song “Kimi no Subete ni,” I wasn't originally supposed to perform the opening rap verse.
During the final recording session, I rewrote my lyrics.
They felt like I was trying too hard to sound cool.
There was someone I truly wanted to reach. I wanted to speak in my own words, not borrow somebody else's.
After hearing the rewrite, the producer decided to move my verse to the beginning of the song.
Before I found success in music, someone had given me a piece of advice:
“Don't make a song for a million people.”
When you throw a stone into a pond, ripples travel outward from the point of impact.
What matters is whose heart you move first.
Today, I work with businesses on their marketing.
And I often find that companies haven't fully recognized what makes them special.
In music, I looked for overlooked qualities and brought them into the spotlight—turning them into a HOOK people would remember.
The heart of what I do hasn't changed.
Discover value others haven't seen yet.
Build a way for that value to reach people.
Help a small ripple grow into lasting momentum.
That's what HOOK IT SOLUTIONS is here to do.
Find Your Hook. Create Your Ripple.